A media-led, full service agency that delivers

A media-led, full service agency that delivers

About us

Webuymediathatworksharder.

Webuymediathatworksharder.

Webuymediathatworksharder.

We plan, buy and run campaigns across digital, outdoor, broadcast and print, building the right mix for your specific set of challenges.

“I genuinely don’t know how I would manage without their skills  - and their friendly, approachable, always-available manner."

“"I genuinely don’t know how I would manage without their skills  - and their friendly, approachable, always-available manner."

How We Work

Weusethechannelsthatwilldothejobproperly.Sometimesthatmeansestablishedmedia.Sometimesitmeansamoreinnovativeapproach.

Weusethechannelsthatwilldothejobproperly.Sometimesthatmeansestablishedmedia.Sometimesitmeansamoreinnovativeapproach.

Weusethechannelsthatwilldothejobproperly.Sometimesthatmeansestablishedmedia.Sometimesitmeansamoreinnovativeapproach.

Media First

We plan, buy and run campaigns across every relevant channel


Great results, whatever your budget

Built around the message

Our copywriting and creative are made for the media, the context and the audience


The right message, in the right place

Direct relationships

We know the media, understand how it works and get the best from it


We know the landscape, so you don't have to

Accountable

Clear reporting, honest advice

No surprises

Media First

We plan, buy and run campaigns across every relevant channel


Great results, whatever your budget

Built around the message

Our copywriting and creative are made for the media, the context and the audience


The right message, in the right place

Direct relationships

We know the media, understand how it works and get the best from it


We know the landscape, so you don't have to

Accountable

Clear reporting, honest advice

No surprises

Our Approach to Media

Thebestresultsdon’tcomefromguesswork.Theycomefromaprovenprocess.

Thebestresultsdon’tcomefromguesswork.Theycomefromaprovenprocess.

Thebestresultsdon’tcomefromguesswork.Theycomefromaprovenprocess.

Decades of market knowledge

We bring long-term relationships with media owners, and a clear understanding of how the market behaves. That affects pricing, access, placement and performance.


Balanced channel selection

We consider the full media landscape and build a mix that will deliver. That may include newer channels where they have a clear role, alongside more established formats that continue to perform.


Creative shaped by context

We don’t produce generic messaging and push it into channels. We build copy and creative that fits the environment in which it appears, and for the audience for which it is intended.


We plan for results

We focus on reach, frequency, context and timing in a way that stands up commercially.


Active management and transparent reporting

Campaigns are monitored, adjusted and improved throughout. Performance is reported clearly and regularly, with full visibility and accountability. Your budgets are worked hard and accounted for properly.

Services

Mediaplanningandbuyingsitsatthecentreofeverythingwedo.

Mediaplanningandbuyingsitsatthecentreofeverythingwedo.

Mediaplanningandbuyingsitsatthecentreofeverythingwedo.

Wearegenuinelychannel-agnostic.Themixisbuiltaroundyourobjectives,youraudienceandyourenvironment,notafixedpreferenceforanyoneroute.

Wearegenuinelychannel-agnostic.Themixisbuiltaroundyourobjectives,youraudienceandyourenvironment,notafixedpreferenceforanyoneroute.

Wearegenuinelychannel-agnostic.Themixisbuiltaroundyourobjectives,youraudienceandyourenvironment,notafixedpreferenceforanyoneroute.

What's more, we're tenacious by nature.

We see it through, find a way and don't let go.

Like a dog with a bone…

What's more, we're tenacious by nature.

We see it through, find a way and don't let go.

Like a dog with a bone…


Expertise:

Digital

Outdoor (OOH)

Broadcast (TV, radio, BVOD)

Print and specialist media

Copywriting

Creative

Campaign development and delivery

Behaviour change communications

Specialist Audience targeting


Digital

Outdoor (OOH)

Broadcast (TV, radio, BVOD)

Print and specialist media

Copywriting

Creative

Campaign development and delivery

Behaviour change communications

Specialist Audience targeting

Fields:

Property

Food

Transport

Behaviour Change

Recruitment

Environmental Initiatives

B2B


Fields:

Property

Food

Transport

Behaviour Change

Recruitment

Environmental Initiatives

B2B


Where We Work

Weworkwithorganisationsofallsizes,fromlargenationalbrandsandpublicsectorbodiestospecialistandgrowingSMEs.

Weworkwithorganisationsofallsizes,fromlargenationalbrandsandpublicsectorbodiestospecialistandgrowingSMEs.

Weworkwithorganisationsofallsizes,fromlargenationalbrandsandpublicsectorbodiestospecialistandgrowingSMEs.

Our experience spans:


  • Food brands and nutraceutical products


  • Transport, infrastructure and public information campaigns


  • Behaviour change programmes, including smoke-free and anti-idling initiatives


  • Large-scale national and regional recruitment campaigns


  • B2B communications


  • Housing developers and social or affordable housing providers


  • Different sectors. Same requirement: Campaigns that delivers and stand up to scrutiny.

Why It Works

Welookafterourclients.

Welookafterourclients.

We are responsive, direct and accountable. We stay involved. We flag any problems early, not after the fact. We manage budgets carefully and treat reputational risk as seriously as you do.

We make sure you know what’s happening, why it’s happening, and what’s coming next.

Understanding

We understand the environment you’re operating in

You’re balancing multiple audiences, internal expectations and external scrutiny. We build campaigns with that reality in mind.

Testing

We stress test before launch

We look at plans and messaging critically. Where they could be misread. Where they could be challenged. Where assumptions don’t hold.

Optimisation

We stay close once live

Performance is constantly monitored. Media and creative are adjusted together where needed. No drift.

Understanding

We understand the environment you’re operating in

You’re balancing multiple audiences, internal expectations and external scrutiny. We build campaigns with that reality in mind.

Testing

We stress test before launch

We look at plans and messaging critically. Where they could be misread. Where they could be challenged. Where assumptions don’t hold.

Optimisation

We stay close once live

Performance is monitored properly. Media and creative are adjusted together where needed. No drift.

Understanding

We understand the environment you’re operating in

You’re balancing multiple audiences, internal expectations and external scrutiny. We build campaigns with that reality in mind.

Testing

We stress test before launch

We look at plans and messaging critically. Where they could be misread. Where they could be challenged. Where assumptions don’t hold.

Optimisation

We stay close once live

Performance is monitored properly. Media and creative are adjusted together where needed. No drift.

Reporting

We report clearly and transparently

You have full visibility of performance, spend and decision-making. Reporting is thorough, straightforward and designed to be useful, not decorative.

Agility

We are demonstratively nimble

Decisions don’t get stuck in layers. We can respond quickly when something needs to change.

Experience

Senior, hands-on delivery

We are a long-established team of senior partners who stay close to the work. Strategy, planning and delivery are handled by experienced practitioners, not handed off once a brief is agreed.

Testimonials

Weworkwithorganisationsofallsizes,fromlargenationalbrandsandpublicsectorbodiestospecialistandgrowingSMEs.

Weworkwithorganisationsofallsizes,fromlargenationalbrandsandpublicsectorbodiestospecialistandgrowingSMEs.

5/5

Average rating from our clients

Trusted by 30+ teams

01 / 04

"Davethedog gives us a perfect combination of genuine expertise and deep experience, fully engaging with our brand and our business style to help shape our strategy. Then they bring it to life in the most impactful and valuable way."

01 / 04

"Davethedog gives us a perfect combination of genuine expertise and deep experience, fully engaging with our brand and our business style to help shape our strategy. Then they bring it to life in the most impactful and valuable way."

0/7

service to ensure campaign success

0/7

service to ensure campaign success

0x faster

project delivery compared to traditional agencies

0x faster

project delivery compared to traditional agencies

0%

of clients return for ongoing work

0%

of clients return for ongoing work

FAQ

WhyClientsStay

Not finding what you need?

Reach out anytime. We're happy to answer any questions before you commit to working together.

Andy Haeffele

Managing Director at Davethedog

  • Because the media mix is right for their specific challenges.

  • Because campaigns are actively managed and clearly reported.

  • Because any problems are anticipated early.

  • Because they feel looked after, not managed at arm’s length.

  • Because senior people stay involved, from start to finish.

  • Because the work performs.

Contact

Ifyouneedcommunicationsthatwillstanduptoscrutiny,internallyandexternally,weshouldtalk.

Ifyouneedcommunicationsthatwillstanduptoscrutiny,internallyandexternally,weshouldtalk.

Ifyouneedcommunicationsthatwillstanduptoscrutiny,internallyandexternally,weshouldtalk.

Or if you just want to ask about the name, we’re used to that!

© Davethedog. All rights reserved.

© Davethedog. All rights reserved.

© Davethedog. All rights reserved.